What is Website Personalization?
Personalization is accomplished by changing site messaging, content and some design aspects based on:
01
Time of Day
02
Visitor's Physical Location
03
Number of Previous Visits
04
Visitor's Device and More
Triggers such as time of day, number of previous visits, visitor's physical location or device result in actions such as popups, special effects, notification bars and more!
Give Your Business a Competitive Edge
With personalization, you can push highly relevant products and offers front and center.
Examples of Real-World Customizations That Work
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![a computer screen shows a valentine 's day advertisement for food]()
Holiday
ButtonA restaurant sprinkles its site with special effects for different holidays.
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![a laptop with a picture of a cat on the screen .]()
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Why Personalization Matters
Why Personalization Matters
Site Visitors Have Short Attention Spans
- Attracting their attention quickly is important
- Visitors want the information they are looking for right away
Personalization Works
- 80% of people say they are more likely to do business with companies that offer personalized experiences(1)
- 59% of companies plan to use personalization (but aren’t using it yet!)(2)
- Personalized Calls-to-Action (CTAs) perform 202% better than other CTAs(3)
1. Epsilon 2018 2. Econsultancy 2017 3. Hubspot 2018
Gives You A Competitive Edge
- Boost conversions among site visitors that are on your site
- Give yourself an edge with highly relevant offers
- Make sales and promotions more dynamic and engaging
Ready to Skyrocket Your ROI?
We’ll work with you to create your first personalization strategy to maximize conversions.
- Track personalization successes
- Revise & optimize
What's Included?
We give you access to this awesome feature, train you how to use it, assist with your first personalization and then set you free to power up your site with personalization!